CASE STUDY

Ann's House of Nuts

Bay Valley Foods acquired the Flagstone Foods group of snack brands in 2014, which included Ann’s House of Nuts. As part of the migration of all Bay Valley Foods websites to the TreeHouseFoods Azure tenant, Heartland Business Systems (HBS) was asked to migrate the Ann’s House website, which was built on a proprietary CMS owned by the ISP.

The hosting agreement was expiring and Ann’s House had to be migrated before hosting with the ISP had to be renewed for another year. Since the site could not be migrated with the CMS, and Ann’s House was not prepared to redesign their site before hosting expired, HBS recommended replicating the existing site in Kentico and training the Ann’s House marketing team to update the site through the Kentico user interface.

Goals

Bay Valley Foods considered the following to be the primary drivers in their selection of Kentico for the Ann’s House site:

  • Ease and speed with which the site could be deployed
  • Versatile template options
  • User-friendly interface that would allow their marketing team to perform content entry to stay within very limited budget
  • Inexpensive or free licensing options for a very limited budget
  • Responsive design
  • Host in an existing Microsoft Azure hosting tenant

Challenges

With project artifacts from the old site, the migrated site had to be replicated as true to the old site design as possible.

  • Styling and features of the old site had to be migrated to Kentico. The designers and developers used the old site to lay out the templates and start loading content.
  • Standard header and footer alerts and common files were added to the old site design seamlessly. Common files, added through embedded iFrames, allowed the site to be updated to meet the new Bay Valley Foods standards.

Solution

The solution was to replicate the design and functionality of the website using Kentico 9 with a Bind Tuning template.

The design, build, and content entry phases were executed on a test server, then migrated to Microsoft Azure upon completion. This approach allowed for:

  • Draft version of the site to be reviewed, adjusted, and approved offline
  • Training of marketing team members on content entry
  • Completion of content entry to finalize migration to Azure before ISP renewal date arrived

Results

The website was designed and set up in Kentico and ready for customer review and approval within a couple of weeks. The marketing team was trained and the Azure dev site promoted to production within a month.

Key criteria for choosing Kentico

  • Fast setup
  • Cost of Kentico fit within limited budget
  • Easy-to-use interface for content entry by marketing team
  • Responsive
  • Ease of hosting with Microsoft Azure

Technology

  • Kentico CMS Solution
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